Graphic & motion design
The Stock Exchange Magazine offers clients of Caisse d'Epargne and Banque Populaire a new service dedicated to a large audience to find investment opportunities.
In the incubator of Natixis Big Factory, in agile MVP mode, the goal was to design, implement and follow end-to-end this creation to ensure viability and stand out from a competition judged by neophytes users too technical.
I accompanied the team to conceive an intuitive journey compliant with customer tests, design accessible articles and editorial guidelines.
Finally, it was necessary to create graphic guidelines as a white label according to both brands.