Ultra customizable and ultra fit, Credit Agricole Group gets a new app for internal news

my.news

Client

Crédit Agricole Group / CACD2
2018

service

Ideation & feasibility workshop
Competitive benchmark
User-flow
HD Prototype
Artistic direction & logotype creation
Naming & brand architecture
Users interviews and tests results
Motion
UX writing ( FR )

outcome

Crédit Agricole Group gets a news application for the 160,000 employees of the group.

I gathered the need of the different stakeholders, technical and business, the production team, PO & devs, as well as the user tests.

I managed to study, design and build an HD prototype, and also create an identity for the app.

Société générale
CAisse d'epargne / banque populaire / Natixis
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